Complaint as Spectacle

“The spectacular dimension of capitalism has a way of defanging and absorbing any form of resistance or dissent which fails to attack it on a mass, material level. All complaint is commoditized and itself converted into spectacle. The veneer of rebelliousness is retained to gratify us and make us feel like we’re all doing something other than intellectual self-love, but on some level we all must know that’s what we’re doing and we all resign ourselves to being partially satisfied with small bits of libidinal and moral pleasure. Any part of us that could have put up a fight is effectively neutered and reduced to mere performance. Some figure or entity within the industry does something thoughtless and offensive, everyone gets mad, the offending party does their darnedest to remove it, and the whole thing starts all over again.”

—”Distraction, Consumption, Identity: The Neoliberal Language of Videogames


Author: manderson

I live in NYC.

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